HYUNDAI DRIVING TOWARD A SUSTAINABLE FUTURE WITH DAVID DE ROTHSCHILD

Description

For the last decade, adventurer and environmentalist David de Rothschild has been trying to push the plastics conversation. His relationship with Hyundai started in 2016 as both realized they shared a common understanding of our planet's future.

Today we live with a greater understanding of sustainability challenges – and with a host of solutions, too. IONIQ, Hyundai’s new electric line-up, utilizes sustainable materials that will allow the vehicle to perform with a much lighter footprint. By listening and learning from others, there’s an opportunity for the whole system to shift to a more sustainable way of being. If we join hands, sustainability for human progress is within our reach.

Client

Hyundai Motor Company

Agency

Creative Director

Paul Moore

Line Producer

Shelley McMorrow

Director

Narghi Dotieva

Director of Photography

Ben Liddell

1st Assistant Director

Jonatan Sidwell

Production Manager

Rufus Elliott

Sound Engineer

Rob Newman

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